What are the Known and Unknown Adjacencies Impacting the GPS Tracking Device Market
The report "GPS Tracking Device Market by Type (Standalone Tracker, OBD Device & Advance Tracker), Deployment Type (Commercial Vehicle, Cargo & Container), Industry (Transportation & Logistics, Metals & Mining, and Construction) and Geography - Global Forecast to 2025" The GPS tracking device market is expected to reach USD 3.7 billion by 2025, at a CAGR of 11.4% between 2017 and 2025. The factors that are driving the growth of market include the increasing sales of commercial vehicles, small farm factor, affordable price, and high ROI.
“Advance GPS tracker to have the largest share in the overall GPS tracking device market during the forecast period“
The advance GPS trackers are being used by various fleet management services providers to offer superior services beyond vehicle tracking and tracing. Fleet owners are interested in increasing operation efficiency to achieve higher ROI. However, the availability of advanced data analytics tools further favors their demand. The growth of these devices is driven by the growth of commercial fleet management and declining prices of GPS trackers.
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Affordable prices of GPS tracking devices
The market for GPS tracking devices is mature enough. GPS tracking devices are no longer luxurious commodities because of its relatively affordable prices. Leading companies and government agencies, as well as start-up companies, can afford these devices. GPS tracking devices are available in the price ranging from USD 30 to USD 100. Some advanced GPS trackers are starting from a price of USD 200. Therefore, GPS devices are becoming a mainstream tool for professional and personal use.
Impact of nonstandard products and several environmental factors leads to poor user experience
GPS tracking technology is widely adopted by users owing to its uniformity in performance and low costs. Thus, to fulfill the demand for GPS tracking devices, various companies are involving in the manufacturing of these devices, resulting in increased competition. To gain a competitive advantage, a few of the manufacturers are introducing low-cost GPS tracking devices in the market. These devices may lead to poor user experience because of poor GPS tracking device quality. A low-cost GPS module has a low-quality GPS receiver antenna and poor position algorithm, which may hamper the performance of GPS tracking devices.
A GPS tracking device requires a direct line of sight between the receiver and satellite. Thus, if an object lies within the direct path, it can deviate the GPS signal and result in a poor signal. Several environment factors, such as dense trees, steep hillsides, tall buildings, or even heavy cloud cover, can weaken GPS signals. Thus, many times, these devices give delayed results due to these geographical limitations.
“Commercial vehicle deployment type is projected to have the largest market share in 2025”
Advance trackers are more popular in commercial vehicle owners as they offered advanced vehicle diagnostics data that can be further monetized to increase the fleet operational performance and usage-based insurance calculation, and maintenance scheduling. The vehicle tracking is shifting from basic automatic vehicle location to data-driven solution. Therefore, organizations are looking to get beyond location and more interested in engine performance parameters.
“APAC is projected to dominate the GPS tracking device market between 2017 and 2025”
APAC is one of the emerging markets for the GPS tracking devices. The usage of GPS tracking devices in this region is less as compared to other regions. Thus, APAC is an untapped market with a huge growth potential of the GPS tracking device. Growing demand of commercial vehicles in the region is the key driver for the growth of the GPS tracking device market in APAC region. Moreover, supportive government programs, and new product launches and developments by key players are also driving the growth of the APAC market.
Some of the key players offering GPS Tracking devices include Calamp (US), Orbocomm (US), Sierra Wireless (Canada), Quelink Wireless Solution (China), Concox Wireless Solution (China), TomTom International (Netherlands), Laird (UK), Xirgo Technologies (US), and Maestro Wireless Solutions (Hong Kong) among others.
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MarketsandMarkets™ INC.
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Suite 430
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USA : 1-888-600-6441
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