Wireless Display Market worth 5.38 Billion USD by 2023

The wireless display market was valued USD 2.34 Billion in 2016 and is expected to be worth USD 5.38 Billion by 2023, growing at a CAGR of 11.1% from 2017 to 2023. The widespread use of consumer products such as smartphones, tablets, smart TVs, and computers have increased the deployment of innovative technology such as the wireless display in numerous applications. The market for the consumer applications is majorly driven by the availability of increasing OTT-based content

The wireless display market ecosystem includes players catering to consumer electronics segment such as Google, Inc. (US), Amazon.com, Inc. (US), Roku, Inc. (US), and Apple Inc. (US); and those catering to commercial segment such as Actiontec Electronics, Inc. (US), Lattice Semiconductor (US), and Airtame Inc. (Denmark); and software service providers such as Squirrels LLC (US) and App Dynamic ehf. (Iceland).

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The wireless display technology involves peer-to-peer media transmission between a compatible display device to a larger display without the use of wires. This allows easier setup and use in all applications. The technology can be used to transmit pictures, video, and other OTT-based content from one compatible display device to other. The wireless display has applications in the consumer segment, which is dominated by technology giants such as Google, Inc. (US), Amazon.com, Inc. (US), and Apple Inc. (US). The wireless display technology also has applications in the commercial subsegments such as corporate, healthcare, and education. The widespread use of devices such as smartphones, tablets, Smart TVs, and computers have facilitated the growth of the market in these applications. The digital signage application is expected to create a good growth opportunity for the wireless display market during the forecast period.

This report covers the wireless display market on the basis of offering, application, technology protocol, and geography. In the market, by offering, the hardware offering is expected to hold the largest market share during the forecast period while the highest growth is expected from the software and services segment. The high growth of the software and services offering is due to additional features offered such as interoperability among devices working on non-compatible protocols and the security aspect accorded to safeguard the content being transmitted wirelessly.

The wireless display market in the commercial application is expected to demonstrate the fastest growth during the forecast period. Increasing awareness of the technology has prompted its faster adoption in subsegments such as corporate, healthcare, and education. The availability of multi-user and multi-screen deployment of wireless display technology is beneficial for easily setting up a long distance meeting, which has a good acceptability in the corporate deployment. The additional security features accorded by some companies offering wireless display solutions is increasing its adoption in critical sectors such as banking.

The major players involved wireless display market value chain include Google, Inc. (US), Amazon.com, Inc. (US), Apple Inc. (US), Microsoft Corporation (US), Roku, Inc. (US), Lattice Semiconductor (US), NETGEAR Inc. (US), Cavium, Inc. (US), Actiontec Electronics, Inc. (US), and Belkin International, Inc. (US). These players adopted various strategies such as product launches and developments, partnerships, collaborations, business expansions and mergers to cater to the needs of consumers in the market.

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